2023 Archives - TechForce

Future Technician Finalists include: Automotive & Motorsports: Misael Rodriguez, Ben Davis High School & Area 31 Career Center Aviation, Motorcycle & Marine: Zoe Pernites, Aviation Institute of Maintenance Collision, Restoration & Welding: Madysen Smith, Dauphin County Technical School Diesel: Alejandra Rivas, Western Technical College Emerging Technologies: Michael Meier, Centura College Working Technicians Finalists include: Automotive & Motorsports: Dustin Thomas, CarMax Aviation, Motorcycle & Marine: Joshua Borel, Chennault Aviation Academy Collision, Restoration & Welding: Kevin Walker, Caliber Collision Diesel: Christopher Heil, TA Truck Service Emerging Technologies: Paul Herold, Firestone Complete Auto Care

February 14, 2024May 14, 2024

TechForce Announces Techs Rock Awards Finalists, Opens Public Vote to Decide Grand Prize Winners

Awards Show Respect for Techs; Students and Professional Technicians Honored for their Commitment to the Profession and Work to Keep America Moving Now and into the Future

February 14, 2024 — PHOENIX — TechForce Foundation has named the Finalists in its Techs Rock Awards and opened the public People’s Choice Grand Prize Vote. One Future Technician and one Working Technician Finalist, as chosen by the public vote, will be named Grand Prize Winners. Voting is open now through February 28, 2024 at TechForce.org/TechsRock.

TechForce Foundation’s Techs Rock Awards is the premier awards program recognizing both technical students’ and professional technicians’ commitment to the profession. The pressing national demand for top-tier technicians–nearly three job openings for every tech school graduate–drives the Techs Rock Awards. Honorees serve as true role models, inspiring the next generation and fueling the pipeline of future technicians.

“These Finalists are rockstars, dedicated to both their craft and inspiring others to follow their path,” said Jennifer Maher, CEO of TechForce Foundation. “By recognizing these individuals, we motivate others to pursue technical careers and further bridge the narrowing skills gap. Cast your vote now to help us celebrate the students and technicians who are shaping the future of their industries.”

The public is invited to meet the Finalists and vote for the Future Tech and Working Tech Grand Prize Winners now until February 28th at TechForce.org/TechsRock.

Future Technician Finalists include:

Automotive & Motorsports: Misael Rodriguez, Ben Davis High School & Area 31 Career Center
Aviation, Motorcycle & Marine: Zoe Pernites, Aviation Institute of Maintenance
Collision, Restoration & Welding: Madysen Smith, Dauphin County Technical School
Diesel: Alejandra Rivas, Western Technical College
Emerging Technologies: Michael Meier, Centura College

Working Technicians Finalists include:

Automotive & Motorsports: Dustin Thomas, CarMax
Aviation, Motorcycle & Marine: Joshua Borel, Chennault Aviation Academy
Collision, Restoration & Welding: Kevin Walker, Caliber Collision
Diesel: Christopher Heil, TA Truck Service
Emerging Technologies: Paul Herold, Firestone Complete Auto Care

Finalists were selected by a celebrity panel of expert judges, including ChrisFix, The World’s Largest Automotive YouTuber; Sabré Cook, Professional Racing Driver & Mechanical Engineer; JP Emerson, Automotive Journalist & Host of The JP Emerson Show; John Gardner, Host of “Tech Garage” & “Motorhead Garage” TV series; MBP, Shoreline, and Six, Hosts of the Cancelled for Maintenance Podcast; Humble Mechanic, Host of Humble Mechanic YouTube Channel; Frank Leutz, Host of Wrench Nation Car Talk Radio and Owner of Desert Car Care of Chandler; Emily Reeves, Co-Host of Flying Sparks Garage; Brandon Steckler, Technical Editor at Motor Age Magazine; and Micki Woods, President of Micki Woods Marketing & Host of the Body Bangin’ Podcast.

One technician and one student Grand Prize Winner will each receive a trip to Glendale, Arizona to enjoy Mecum Glendale 2024 and meet and be honored by industry leaders at TechForce’s National Partner Summit. The Grand Prize Winners will also receive a NAPA Carlyle toolbox stocked with Carlyle tools valued at $8K each. Thanks to TechForce partner Hertz, Grand Prize Winners will also receive a week-long rental of a cutting-edge Electric Vehicle (EV) and experience the thrill of eco-friendly, high-performance driving in style! Each of the eight Runners Up will also receive a $500 AutoZone gift card and a GEARWRENCH Modular Tool Set valued up to $1,000.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $4 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts is the conduit through which the charity delivers its free resources for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter and Linkedin.

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January 3, 2024May 14, 2024

Techs Rock Awards Nominations Close in 10 Days

Deadline: Nominations for Techs Rock Awards Close in 10 Days

The Awards will recognize five professional technicians and five technical students nationally with more than $35,000 in total prizes.

January 3, 2024 — PHOENIX — Nominations for the Techs Rock Awards close Sunday, January 14 at 11:59 pm PT. TechForce Foundation’s Techs Rock Awards is the premier awards program recognizing both professional technicians’ and technical students’ contributions to the industry. These individuals serve as true role models, inspiring the next generation of tech enthusiasts.

WHO: Anyone can submit a nomination. Eligible nominees include professional technicians and technical students employed in or studying the following disciplines: automotive, aviation, collision repair, diesel, emerging technologies, marine, motorcycle, motorsports, restoration, and/or welding.

WHEN: The deadline to submit nominations is January 14, 2024, at 11:59 pm PT.

WHERE: Nominations are open nationwide online at TechForce.org/TechsRock.

WHAT: The pressing national demand for top-tier technicians–nearly three job openings for every tech school graduate–drives TechForce Foundation’s Techs Rock Awards. More than $35,000 in total prize value will be awarded to five professional technicians and five technical students. By recognizing these role models who inspire the next generation, the Techs Rock Awards is fueling the pipeline of future technicians.

About TechForce Foundation

TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts is the conduit through which the charity delivers its free resources for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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Well over three quarters of a million total technicians needed.

December 13, 2023

TechForce Foundation Technician Supply & Demand ReportShows First Increase in a Decade in all Tech School Completions

TechForce Foundation Technician Supply & Demand Report Shows First Increase in a Decade in all Tech School Completions

First time in 10 years tech schools have seen an increase in student completions in all segments, signaling positive change in the perception, viability of technician careers.

December 13, 2023 — PHOENIX — TechForce Foundation, a national not-for-profit dedicated to helping people explore and pursue the technician profession, announces the release of its highly anticipated 2023 Technician Supply & Demand Report.

The report covers projections for the next five years in both the demand for new entrant technicians (needed to keep up with growth in new positions and replacement of retiring techs) and the supply of graduates being produced by postsecondary tech schools and community colleges nationwide. The automotive, collision, and diesel industries have suffered from a massive gap in supply and demand, leading to a significant technician workforce shortage that has plagued the industry for decades.

In this year’s report, however, TechForce finds that collective completions of postsecondary automotive, collision, diesel, and aviation programs actually increased for the first time in a decade. “This is wonderful news,” states TechForce Foundation CEO Jennifer Maher. “TechForce Foundation and its donors have worked tirelessly to dispel the outdated stigmas; to share the upside and advantages that a technician career offers; to show respect for techs and their vital role in keeping America moving; and helping young people who love problem-solving, technology and working with their hands to find an education and career that fits! When we see an uptick in program completions, we have faith that the hard work is paying off.”

TechForce’s 2023 Technician Supply & Demand Report shows that the technician workforce grew by 4.3% from 2021 to 2022, outpacing the overall US Labor Force’s growth (4.0%) for the first time. While this is good news, the report still finds the gap remains. Industry needs 795,000 new automotive, diesel, collision repair, aviation, and avionics technicians to meet demand over the next five years, 2023-2027. Even with the uptick in completions of tech school and community college programs, the gap continues to persist.

“Through this year’s data analysis, we expect nearly 800,000 new technicians to be needed over the next five years. This number is down from last year’s projection of one million new hires deemed necessary to fill the gap. While a number of factors influence overall demand, the increase in technical school graduates and the growth of the total number of technicians employed from 2021 to 2022 certainly account for a good part of the decrease,” says Greg Settle, author of the report and Director Emeritus of National Initiatives at TechForce Foundation. “Of the 795,000 new technicians required, automotive technician demand is still the highest at 495,000. Diesel technicians follow at 152,000, Collision Repair at 110,000, and Aviation & Avionics still needs 68,000 new hires. The decrease in open positions is certainly encouraging, as well as the increase in both technicians employed and postsecondary technical program graduates. Hopefully, the past year’s trend of increased graduates continues, as we still have many more open positions than graduates ready to join the workforce. Collision Repair has the biggest challenge ahead with 6.7 jobs available for every graduate, followed by 3.1 for Diesel, 2.6 for Automotive and 1.2 in Aviation.”

“We need to do everything we can to inspire and support those who want to pursue the technician career path. Too often, students either don’t start or have to drop out of their technical education because of financial barriers,” adds Maher. “TechForce will award $2.3 million in scholarships and grants this year alone, but that’s still only serving 1 in every 3 applicants. We simply need more donations to help these students get where they’re trying to go, which is employment in an industry that desperately needs them.”

TechForce’s annual Technician Supply & Demand Report remains a resource to executives, educators, students, policymakers, researchers, and reporters nationwide. Last year’s report was downloaded 1,600 times with more than 500 citations in print and broadcast news coverage, academic papers, and congressional hearings. The report also provides projections for the impact of electric vehicles on workforce needs, and recently added an analysis of aviation data over previous years.

TechForce Foundation remains committed to bridging the skills gap and empowering individuals to pursue rewarding technician careers. TechForce is changing the public perception of technician careers and inspiring a new generation of techs. Scholarships and grants ensure that every student who wants to become a technician has the opportunity to, and the online TechForce™ network allows the public access to everything TechForce has to offer, including scholarships, apprenticeships, jobs, student experiences, and the opportunity to connect with peers and industry.

To access the full 2023 Supply and Demand Report visit TechForce.org/Supply-Demand.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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Photos of each of the 10 judges in the 6th annual Techs Rock Awards.

December 6, 2023December 6, 2023

TechForce Announces Highest Profile Judges in Techs Rock Awards 6-Year History

Judges for the 6th Annual Awards Include TV & Podcast Hosts, Racing Drivers, and the World’s Largest Automotive YouTuber

December 6, 2023 — PHOENIX — TechForce Foundation, a not-for-profit 501(c)(3) organization dedicated to championing the technician workforce, has unveiled the celebrity judges in its 6th Annual Techs Rock Awards. The Awards will honor technical students and professional technicians, with two Grand Prize Winners being recognized live on stage at Mecum Glendale 2024. Nominations are open through Jan. 14, 2024 at TechForce.org/TechsRock.

“This year’s judge panel is the most exciting in Techs Rock Awards history,” said Jennifer Maher, CEO of TechForce Foundation. “We are incredibly thrilled to have such a high-profile, talented, and knowledgeable group of judges. Their reach and expertise will ensure that the winners truly represent the students and technicians who are driving the technician profession forward, the best of the best from every corner of our industry.”

Judges for the Techs Rock Awards include:

ChrisFix, The World’s Largest Automotive YouTuber
Sabré Cook, Professional Racing Driver & Mechanical Engineer
JP Emerson, Automotive Journalist & Host of The JP Emerson Show
John Gardner, Host of “Tech Garage” & “Motorhead Garage” TV series
MBP, Shoreline, and Six, Hosts of the Cancelled for Maintenance Podcast
Humble Mechanic, Host of Humble Mechanic YouTube Channel
Frank Leutz, Host of Wrench Nation Car Talk Radio and Owner of Desert Car Care of Cave Creek
Emily Reeves, Co-Host of Flying Sparks Garage
Brandon Steckler, Technical Editor at Motor Age Magazine
Micki Woods, President of Micki Woods Marketing & Host of the Body Bangin’ Podcast

TechForce joined forces with Mecum Auctions to host this year’s Techs Rock Awards, recognizing students and professional technicians who show passion and dedication for the profession, serve as role models, and inspire the next generation of tech enthusiasts. One professional technician and one technical student will be recognized in each of the Awards’ five categories: Automotive & Motorsports; Diesel; Collision, Restoration & Welding; Aviation, Motorcycle & Marine; and Evolving Technologies.

In addition to the recognition and prestige that comes with winning a Techs Rock Award, the one student and one technician named as Grand Prize Winners will each receive a trip to Glendale, Ariz. to enjoy dinner with top industry leaders at TechForce’s National Partner Summit and be recognized on stage at Mecum Glendale 2024.

“Nominations are an excellent way for employers and educators to show appreciation for their staff and students. The prizes for the Techs Rock Awards are designed to empower and inspire the winners to continue pushing the boundaries of excellence in their field,” added Maher. “We want to show our appreciation for their hard work and dedication by providing them with resources that will help them thrive in their careers.”

The nomination deadline is January 14, 2024. TechForce Foundation invites you to recognize the aspiring technical students and exceptional technicians you see making a difference every day. To learn more about the Techs Rock Awards, including how to nominate a deserving student or technician, visit TechForce.org/TechsRock.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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November 28, 2023November 28, 2023

TechForce Foundation Announces Jennifer Bergeron as Chief Growth Officer and Welcomes New Board Members

November 28, 2023 — PHOENIX — TechForce Foundation, a not-for-profit 501(c)(3) organization dedicated to championing the technician workforce, is pleased to announce the appointment of Jennifer Bergeron as its first Chief Growth Officer. In addition, TechForce welcomes Dave Smith, Bill Willetts, and Matt Hartford to its esteemed Board of Directors. These exciting developments come on the heels of a recent TechForce announcement highlighting the growing public enthusiasm for high-tech, hands-on skilled trades careers.

“This is a time of exciting growth for TechForce Foundation,” states Angie Babin, Chair of the TechForce Foundation Board of Directors. “With new talent joining the team, new programs like Grab the Wheel and Techs Rock Awards being launched, and increased public receptivity towards our message, the future is bright for TechForce Foundation.”

As Chief Growth Officer, Jennifer Bergeron brings over 20 years of experience in technical education and organizational management to TechForce. Her expertise in strategic planning, team leadership, and organizational growth was honed during her thirteen-year tenure as the Campus President of NASCAR Technical Institute in Mooresville, NC.

“As Chief Growth Officer, Jennifer Bergeron will work with TechForce staff and our Board of Directors to develop and implement strategies that will catapult the organization to new heights,” says Jennifer Maher, Executive Director of TechForce Foundation. “Jennifer Bergeron brings a wealth of knowledge, is very committed to and passionate about TechForce’s work to support the next generation of technicians, and is excited about helping this mission and nonprofit thrive.”

The three newest members of TechForce Foundation’s Board of Directors bring a combined 90+ years of industry expertise to the organization.

Dave Smith, Principal at DGS Group, LLC, brings a wealth of experience from his 24-year tenure at Enterprise Rent-A-Car, where he served as Vice President of Strategic Solutions for eight years. Smith’s most recent role was Senior Vice President, Supply Chain Strategy at Caliber Collision.
Bill Willetts, Vice-President of Snap-on Industrial, has spent his career with the company since first joining as a Sales Rep in 1994. He also brings valuable non-profit experience, having served as Chairman of the Board of NC SkillsUSA from 2010 through 2022. Willetts is a sitting member of the Aircraft Maintenance Council.
Matt Hartford, President and CEO of Total Seal Piston Rings, first joined Total Seal Piston Rings as Lead Engineer in 1998, and has owned and operated his own Automotive Speed Shop. Hartford also started a drag racing career in 1988 and today races in the NHRA PRO STOCK category.

More information, including roles and photographs for TechForce Foundation’s full team, including its staff and the Board of Directors, can be found at TechForce.org/About-Us.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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November 21, 2023November 21, 2023

TechForce Foundation and Mecum Auctions Partner to Open Nominations for 6th Annual Techs Rock Awards

6th Annual TechForce Awards to honor students AND technicians for the first time

November 21, 2023 — PHOENIX — TechForce Foundation, a not-for-profit 501(c)(3) organization dedicated to championing the technician workforce, has joined forces with Mecum Auctions to announce the opening of nominations for the highly anticipated 6th Annual Techs Rock Awards. This year, the Awards will honor both working and aspiring student technicians, marking a significant milestone in the program’s history. Nominations are now being accepted until January 14, 2024, at TechForce.org/TechsRock.

The Techs Rock Awards will recognize outstanding students and professional technicians in five categories: Automotive & Motorsports; Diesel; Collision, Restoration & Welding; Aviation, Motorcycle & Marine; and Evolving Technologies.

Category Winners will go on to compete in a public vote, with the one student and one professional tech Grand Prize Winners to each receive a trip to Glendale, Arizona to enjoy Mecum Auction Glendale and meet and be honored by industry leaders at TechForce’s National Partner Summit.

Mecum Auctions, a first-time partner of the Techs Rock Awards, is “thrilled to be part of this initiative during a time when there is a growing public interest in high-tech, hands-on technical careers,” says David Magers, CEO of Mecum Auctions.

TechForce established the Techs Rock Awards to honor the dedication and passion for the profession demonstrated by aspiring and working technicians. These individuals serve as true role models, inspiring the next generation of tech enthusiasts.

“The Techs Rock Awards are special because they celebrate those committed to keeping America rolling. We need skilled technicians so that our cars start, airplanes fly and trucks move,” said Jennifer Maher, CEO of TechForce Foundation. “After 5 years of honoring students and technicians separately, the 6th Annual Techs Rock Awards are the greatest opportunity yet for the industry to recognize their workforce of today and tomorrow.”

Since its inception in 2018, the Techs Rock Awards have recognized 75 technicians and technician students, providing over $131,000 in scholarships and prizes. This program has been instrumental in promoting the importance of technical education and highlighting the immense value that skilled technicians bring to our world.

“Your nomination matters,” continues Maher. “By submitting a nomination your institution demonstrates a dedication to your industry’s excellence and growth, elevates your brand to align with excellence and innovation, and helps foster a culture of appreciation and motivation within your institution and industry.”

Nominations for the 6th Annual Techs Rock Awards are now open until January 14, 2024. Eligible nominees include professional transportation technicians and technical students studying or working in any of the award categories. To learn more about the nomination process and to submit a nomination for yourself or someone you know, please visit TechForce.org/TechsRock.

About Mecum Auctions
Nobody sells more than Mecum. Nobody. Mecum Auctions is the world leader of collector car, vintage and antique motorcycle, and Road Art sales, hosting auctions throughout the United States. The company has specialized in the sale of collector cars for more than 35 years, now offering more than 20,000 lots per year and averaging more than one auction each month. Established by President Dana Mecum in 1988, Mecum Auctions remains a family-run company headquartered in Walworth, Wisconsin. For further information, visit Mecum.com or call (262) 275-5050.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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November 13, 2023November 13, 2023

NAPA Issues Call for the Next Generation of Technicians During National Apprenticeship Week

Joining with TechForce Foundation for its “Grab the Wheel” campaign, the aftermarket leader is launching The NAPA Success for Techs Scholarship fund to shine a light on exciting technician career paths

November 13, 2023 — ATLANTA — It’s National Apprenticeship Week, and NAPA, through the NAPA Network, is reaching out to the next generation of technicians and making it easier than ever to see themselves in a rewarding career through the “Grab the Wheel” campaign. This effort between NAPA and the TechForce Foundation contributes to a collective goal of hiring one million new automotive and aviation technicians in the next five years.

From November 13 – 30, interested applicants can apply for one of five The NAPA Success for Techs Scholarships. Recipients will be awarded this fall with a tool kit and financial contribution to jumpstart their technician career. The application and requirements to submit can be accessed at TechForce.org/Scholarships.

“There is so much more to being a technician than people realize,” said Jason Rainey, vice president of NAPA Auto Care. “As a technician, there is a clear career ladder in the auto industry and potential to work in other modes of transportation, such as motor sports, aviation and aeronautics. And with the growth of EV, they are on the cutting edge of technology. The NAPA Network seeks to not only show them the possibilities available to them but also provide them with the resources they need to land the career of their dreams.”

To illustrate the exciting careers that come with a technician education, throughout National Apprenticeship Week, NAPA and TechForce Foundation will highlight unique stories within the technician sector through the “Grab the Wheel” campaign, including:

Jeff Gordon: the NASCAR Hall of Famer knows all too well the importance of surrounding a driver with the best technicians and pit crew to win championships. Now, as vice chairman of Hendrick Motorsports, Gordon brings decades of racing experience to his role, ensuring the NASCAR world continues to advocate for and support technicians in their pursuit of a career in the sport.
Chad Knaus: as the former crew chief for Jimmie Johnson, Knaus is the only crew chief in NASCAR history to have earned five consecutive Cup Series championships. He understands the importance of technician education to keep NASCAR’s stars safely on the track intimately, carrying that passion through in his current role at Hendrick Motorsports. He has worked in NASCAR since 1991.
Erica Smith: Erica was awarded a NAPA toolkit through its Women in Auto Care Scholarship collaboration to continue her career as an automotive technician. Erica was introduced to “backyard mechanics” at a young age, fixing friends’ old cars and lawn equipment. She founded John’s Lawn Service – named for her late father – to combat hesitance from prospective customers in hiring a woman. Today as a mom of two, she’s successfully working in Bakersfield, CA as a technician in an industry that began as a hobby.

“Even though the drivers are the only people behind the wheel, make no mistake – racing is a team sport, and the technicians and pit crew play a crucial role,” said Jeff Gordon, vice chairman of Hendrick Motorsports. “There are many rewarding paths technicians can pursue – including the racetrack – so I’m thrilled to support NAPA and TechForce’s efforts to revitalize this career track.”

As America’s largest network of parts and care – and the sponsor of NAPA Racing – NAPA’s partnership with TechForce and its The NAPA Success for Techs Scholarship opportunity are just a few of the ways the NAPA Network is making it easier to learn more about the technician trade and take steps toward a career in the field.

NAPA’s efforts also include the existing NAPA Auto Care Apprenticeship Program, giving aspiring technicians a path to in-demand positions in the automotive industry alongside mentors to complete their ASE certifications over the course of 18 to 24 months. Most recently, through its continued partnership with Women in Auto Care, 20 toolkits valued at $9,000 each were awarded to female students across the U.S. who are interested in a career in the auto care industry. NAPA also has a strategic alliance with Universal Technical Institute (UTI), supporting the future of those seeking careers in the transportation and aftermarket auto repair industries.

To learn more from NAPA about turning your love for cars into a rewarding career, visit https://techforce.org/thats-not-you/

Learn about ways you can support TechForce Foundation by visiting https://techforce.org/ways-to-help/.

About NAPA
Through nearly 6,000 auto parts stores and over 18,000 auto care and collision centers in the U.S., NAPA has America’s largest network of parts and care. The NAPA Network is supported by nationwide distribution centers with more than 725,000 available parts, accessories and supplies. Widely recognized for quality parts, rapid availability and knowledgeable people, NAPA Auto Parts stores serve automotive service professionals, do-it-yourselfers and everyday drivers with quality parts, accessories and supplies to keep cars, trucks and equipment performing safely and efficiently. For more information, visit www.napaonline.com.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

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October 30, 2023October 30, 2023

Industry Embraces TechForce Foundation Amid Surge in Public Support for Hands-On Technician Careers

Industry Embraces TechForce Foundation Amid Surge In Public Support For Hands-On Technician Careers

October 30, 2023 — PHOENIX — TechForce Foundation, a not-for-profit 501(c)(3) organization dedicated to championing the technician workforce, has seen a significant uptick in public support for high-tech, hands-on mobility technician careers. Forward-thinking businesses are seizing on this opportunity and partnering with TechForce to supercharge the pipeline of future technicians.

“For 15 years, championing technician careers was an uphill battle. The public shied away from hands-on careers in favor of the college-for-all mentality and the industry complained, but did little to fix it. There is still much work to be done, but we’re seeing a shift,” reports Jennifer Maher, Executive Director of TechForce Foundation. “Everyone from parents to teachers and students themselves have opened their eyes to the life and career opportunities available to technicians, and TechForce has been a large part of that shift.”

This year, TechForce Foundation will award over $2.3 Million in scholarships and grants to support this growing interest, with nearly $1,000,000 already awarded to students in the first half of 2023. A huge lift came this year when Ford Motor Company Fund and Ford Dealers across the regions of Atlanta, Chicago, Dallas and Phoenix donated $1.1 million to support students pursuing their technical education in auto and diesel. “A grant of that magnitude is a real boost and vote of confidence in the work we’re doing,” says Maher.

“The phones are ringing,” says Angie Babin, Chair of the TechForce Foundation Board of Directors, “as more companies and foundations embrace our charitable mission.”

Companies have joined or increased their direct support for TechForce by hundreds of thousands of dollars in 2023, including enhanced partnerships with AutoZone, BASF, Bridgestone Americas, CarMax, Ford Motor Company, General Motors, LKQ, NAPA, and Snap-on Industrial. Additionally, the nonprofit trade association CAWA – Representing the Automotive Parts Industry – named TechForce as one of its charities of choice, pledging to engage its members across California, Nevada and Arizona as donors and volunteers.

“Each one of these companies has either significantly increased its commitment to TechForce Foundation this year, or entered into a new partnership to support our mission. The momentum and growth shows us that the pendulum is swinging,” says Babin. “Society is realizing we need a skilled workforce, and that employers and brands that rely on techs need to take action and invest in solutions like TechForce. We’re thrilled to see this uptick in energy.”

TechForce Foundation has invested heavily in building a first-of-its-kind online community, TechForce™, where tech students, working techs, instructors, brands and employers can connect. TechForce™ ensures aspiring technicians can find all the free resources to successfully navigate their technical education and job placement pathway. It’s absolutely free to join at techforce.org, where students can find tech schools, scholarships, apprenticeships and jobs and also tap free tickets to events, watch online training, participate in trivia and contests, and more. More than 27,000 users have joined TechForce™ since launch, accessing all that it has to offer for free, thanks to support from its individual, business and foundation donors.

TechForce continues to innovate, launching its Grab the Wheel campaign this past August to inspire the next generation of technicians. The ambitious campaign seeks to welcome one million new entry-level technicians over the next five years to meet a pressing workforce demand. The organization is also partnering with the industry to recognize the technicians and students who are shaping its future, with the largest Techs Rock Awards to date.

TechForce is supported by charitable contributions from the automotive, collision and diesel sectors, including OEMs, aftermarket, retailers, private shops, national MSOs and the rental sector, as well as other sectors, including aviation, CNC machining, marine, motorcycle, motorsports and welding.

Small businesses under $10M annual revenue can partner with TechForce Foundation for just $89 a month, including the right to post jobs and apprenticeships in TechForce™. Small brands can opt-in to a Professional Membership at just $499 a year. Named scholarship funds can be opened for as little as $10,000 and the organization has a team dedicated to crafting win/win strategic alliances with larger companies.

Donate at techforce.org or learn about more ways to support TechForce Foundation by visiting https://techforce.org/ways-to-help/.

About TechForce Foundation
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter, Linkedin and YouTube.

Links:

TechForce Foundation logo: https://adobe.ly/3Diapjw
TechForce™ network: https://techforce.org/
Get involved with TechForce: https://techforce.org/ways-to-help/

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October 24, 2023October 24, 2023

CAWA and TechForce Foundation Strike a New Collaboration for the Betterment of the Auto Care Industry

Sacramento, CA and Phoenix, AZ – October 24, 2023 – CAWA and TechForce Foundation have formed a new strategic alliance to address the growth and support of America’s skilled technician workforce. The two not-for-profit organizations will collaborate and share resources to promote the technician profession with young people, connect industry volunteers with future techs and tech school programs, and spotlight the importance of respecting techs who keep America rolling.

“Our country needs skilled, qualified automotive technicians to keep our lives moving. Students who love problem-solving and working with their hands are longing to find an education and career that fits. For many, a 4-year university isn’t the path they want or need. Instead, they’d be most excited by a technical career,” shares Jennifer Maher, CEO of TechForce Foundation. “These days the auto tech profession offers a solid middle-class wage, the opportunity to live and work anywhere, and involvement in the fast-evolving, technology-rising mobility industry. Students are unaware of all their options and don’t always know how to navigate the career exploration pipeline. By forming this collaboration, CAWA and TechForce have combined the conduits through which we can reach, support, and connect aspiring tech students to their futures.”

Representing the Automotive Parts Industry, Rodney Pierini the President & CEO of CAWA adds, “The Board of Directors unanimously supported this new collaboration with TechForce, and we are excited to contribute to promoting and growing the technician workforce as another contribution of the Association to the improvement of the auto care industry”.

The principles of the collaboration are:

CAWA’s website will promote and support the technician workforce.
CAWA will invite its members to become “TechForce Champions” whereby they will provide financial support to the charitable mission of TechForce Foundation.
CAWA will ask its members to become “TechForce Ambassadors”, volunteering to speak in various venues regarding the need for a robust technician workforce.
CAWA will encourage its members to nominate technicians to TechForce to share their positive stories to inspire young people and their influencers , e.g., parents school counselors, etc., regarding careers as technicians.
CAWA members will have access to TechForce’s resource center to assist them in promoting technician careers.
CAWA will assist TechForce (and vice-versa) in building relationships with tech high schools and post-secondary programs.

Plans are now underway to implement the principles of this new collaboration. For more information, contact programs@cawa.org or info@techforce.org.

About CAWA:
CAWA is an automotive aftermarket trade association, which represents auto parts jobbers, retailers, warehouse distributors, manufacturers, manufacturer representatives and program groups. The Association provides educational, legislative and business support to the industry and its membership. It is one of the largest trade associations of its kind in the United States and recognized as a leader in the automotive aftermarket industry. For more information, visit www.cawa.org.

About TechForce Foundation:
TechForce Foundation is a national nonprofit, 501(c)(3) with the mission to champion all students to and through their education and into careers as professional technicians. TechForce powers the technician workforce by awarding more than $2.3 million in scholarships and grants annually to financially-disadvantaged students; changes perceptions towards this evolving, ‘new collar’ STEM career; and provides local career exploration and workforce development programming. TechForce’s online, social network of students, working technicians, instructors, employers, industry professionals and enthusiasts committed to championing the technician workforce is the conduit through which the charity delivers its free resources, programs and career hub for the benefit of aspiring technicians. For more information, visit techforce.org. Follow us on TikTok, Facebook, Instagram, Twitter and Linkedin.

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October 19, 2023October 19, 2023

Bridgestone Donates $100,000 to TechForce Foundation to Support Next Generation of Automotive Technicians

– TechForce Foundation supplies resources including scholarships and workforce development programming for students pursuing careers as professional technicians.

– According to TechForce, the demand for new technicians has nearly doubled since 2020 and data from the U.S. Bureau of Labor Statistics shows five open jobs to every one new technician graduate.

– Since 2015, Bridgestone has donated more than $450,000 to the TechForce Foundation to provide financial assistance for students entering technical education programs.

NASHVILLE, Tenn. (October 19, 2023) – Bridgestone Americas (Bridgestone) announced a donation of $100,000 to the TechForce Foundation, a national nonprofit that supports students’ technical education and careers in the automotive industry. Funds donated from Bridgestone Retail Operations, a subsidiary of Bridgestone Americas, and the Bridgestone Americas Trust Fund will provide scholarships and grants for students pursuing careers as automotive technicians and supply resources for those seeking jobs post-graduation.

“In order to provide trusted service that helps keep drivers safe on the road, our industry must come together to help develop and support the next generation of skilled automotive technicians,” said Heather Robertson, Executive Director, Human Resources, Bridgestone Retail Operations. “A career as an automotive technician can provide competitive compensation and unlimited opportunities for growth for young people, and we appreciate our partners at the TechForce Foundation who are working to ensure they have equitable access to this job pathway.”

According to TechForce’s 2022 Technician Supply & Demand Report, demand for new technicians has nearly doubled since 2020 with data from the U.S. Bureau of Labor Statistics showing five open jobs to every one new technician graduate. In 2015, Bridgestone and the TechForce Foundation began a relationship to develop solutions to strengthen the pipeline of automotive technicians into the workforce and bring awareness to career opportunities within the industry. Since then, Bridgestone has donated more than $450,000 to the TechForce Foundation to help meet the growing skilled labor shortage and provide more opportunities for career advancement in the automotive industry. Bridgestone leadership also serve on the TechForce Foundation Board of Directors and National Leadership Cabinet.

“TechForce Foundation is uniting the industry across sectors to connect students with high-tech, hands-on careers,” says Jennifer Maher, Chief Executive Officer, TechForce Foundation. “Today’s technicians are highly skilled STEM professionals. As this truth makes its way into the public consciousness, we are working harder than ever to reach receptive audiences with the life-long opportunities that come with a technician career. TechForce is excited to expand our long-time relationship with the Bridgestone family of companies to inspire, support and connect the next generation of professional technicians at this critical moment.”

TechForce Foundation was established in 2007 and is a nonprofit organization committed to the career exploration and workforce development of professional technicians across all sectors. In that time, the TechForce Foundation has awarded $18 million in scholarships and grants to more than 50,000 students.

For more Bridgestone company news visit BridgestoneAmericas.com. To learn more about The TechForce Foundation, visit Techforce.org.

About Bridgestone Americas, Inc.:
Bridgestone Americas, Inc. is the U.S.-based subsidiary of Bridgestone Corporation, a global leader in tires and rubber, building on its expertise to provide solutions for safe and sustainable mobility. Headquartered in Nashville, Tenn., Bridgestone Americas employs more than 45,000 people across its worldwide operations. Bridgestone offers a diverse product portfolio of premium tires and advanced solutions backed by innovative technologies, improving the way people around the world move, live, work and play.

About Bridgestone Retail Operations, LLC:
Bridgestone Retail Operations, LLC (BSRO) is headquartered in Nashville, Tenn. and operates the largest network of company-owned automotive service providers in the world — more than 2,200 tire and vehicle service centers across the United States — including Firestone Complete Auto Care, Tires Plus, Hibdon Tires Plus and Wheel Works store locations. Credit First National Association and Firestone Complete Fleet Care operations are also part of BSRO. BSRO is a member of the Bridgestone Americas family of companies.

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