TechForce Partners with WD-40 Brand and Advance Auto Parts On Scholarship Program


TechForce Partners with WD-40 Brand and
Advance Auto Parts On Scholarship Program

December 28, 2021 – SCOTTSDALE, AZ — WD-40® Brand is partnering with TechForce and Advance Auto Parts on a scholarship program to support a new generation of trade professionals.

WD-40 Brand will donate $25,000 to the TechForce Foundation, helping to fund 40 scholarships for those pursuing a career in skilled trades and in need of financial support. Scholarship recipients will also receive additional resources and career development opportunities.

“WD-40 Brand has a long history of championing skilled trades and new generations of trade professionals through products, education, scholarships and other resources,” said Erin Bala, senior director of brand experience, engagement & innovation at WD-40 Company. “Now, more than ever, America needs young people to enter the skilled trades and we are honored to support TechForce and Advance in their mission to support students in their education and careers as professional technicians.”

TechForce harnesses the collective resources of the transportation industry to develop tomorrow’s diverse workforce of qualified technicians by increasing awareness and enthusiasm for the skilled trades, providing resources to help access quality education for those with financial need, and connecting future techs and industry members through mentorship and career development opportunities.

“We’re currently facing a shocking labor shortage in the skilled trades, with nearly five jobs for every new tech school graduate, making it critical to help aspiring trade professionals overcome financial barriers,” said Jennifer Maher, TechForce, CEO. “The scholarship program creates a powerful opportunity to allow men and women to pursue a stable and rewarding career in the trades that have built our communities for centuries, while reducing the financial burden.”

Learn more at techforce.org/revup.

“Advance is proud to partner with WD-40 Brand and TechForce on this valuable scholarship opportunity,” said Chris Blanchette, Advance’s vice president, strategic store operations and chairman of TechForce’s board of directors. “I started my professional career as an automotive technician, and am incredibly thankful that TechForce, Advance and great partners like WD-40 Brand share a passion for attracting, educating and retaining men and women in the rewarding careers available in the automotive industry. Together, we look forward to solving for a critical need while launching the careers of aspiring technicians across the U.S.”

As part of this partnership, from Dec 30. 2021 through Feb. 16, 2022, Advance will be offering WD-40® Multi-Use Product at a discounted price.

About WD-40 Company

WD-40 Company is a global marketing organization dedicated to creating positive lasting memories by developing and selling products that solve problems in workshops, factories and homes around the world. The Company markets a wide range of maintenance products and homecare and cleaning products under the following well-known brands: WD-40®, 3-IN-ONE®, GT85®, X-14®, 2000 Flushes®, Carpet Fresh®, no vac®, Spot Shot®, 1001®, Lava® and Solvol®.

About Advance Auto Parts

Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installer and do-it-yourself customers. As of October 9, 2021, Advance operated 4,727 stores and 234 Worldpac branches in the United States, Canada, Puerto Rico and the U.S. Virgin Islands. The company also serves 1,325 independently owned Carquest branded stores across these locations in addition to Mexico and various Caribbean islands. Additional information about Advance, including employment opportunities, customer services, and online shopping for parts, accessories and other offerings can be found at www.AdvanceAutoParts.com.

About TechForce Foundation

TechForce Foundation is a nonprofit, 501(c)(3) with the mission to champion all students to and through their technical education and into careers as professional transportation technicians. The Foundation distributes more than $1.2 million in scholarships and grants annually, thanks to its generous corporate sponsors and donors, and spearheads an industry-wide workforce development initiative to help encourage and support more young people to pursue the vehicle technician profession. For more information, visit www.techforce.org. Follow us on Facebook, Instagram, Twitter and Linkedin.

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"By connecting students, instructors, industry pros and working techs, the TechForce Foundation provides unilateral support to the transportation industry’s technician recruiting needs… The administration of our Scholarships by the TechForce team has been instrumental in delivering us with a successful method to gain interest from qualified candidates as well as provide our students with additional assistance to complete their education."
Tony Farr
Ford Technical Programs Manager